Digital Marketing & SEO Course in Islamabad

Now everybody better understands importance of Social networks which are one of the most cost effective ways for businesses to communicate to their potential audience. You will be train about variety of Social marketing techniques on social networks, to extract research and mindset insights which will give you a special edge to create and design the marketing strategies. Through this insight into the mind of the customers/clients you will be able to create and control the conversation that takes place about your brand/company.

• - You will be get trained about how to create a marketing strategy on social media in an effective manner.
• - You will learn techniques, methodologies and tricks to always keep be on the top of your game.

Social Media Marketing is something that changes swiftly, you will also be armed with ways to keep yourself updated and well-informed with all the information and changing trends. Your efficient knowledge will also help you to successfully implement budgets, set and measure KPIs and analyze the effectiveness of digital marketing campaigns using insight key metrics such as click-through rates, open rates, likes and other logistical matters on campaigns of social media platforms.

• - Introduction to Social Media Platforms
• - Content Advertisement, Outreach and insight analysis
• - Content Advertisement, Outreach and insight analysis
• - How to run business campaign
• - Advertisemt on Facebook, Instagram and LinkedIn
• - Effectiveness of Pinterest, Twitter, Quor
• - Insights and Outreach

In this section of training, you will learn Basic Graphics designing and Basic Web Development. Apart from Social Media web appearance and web contents are very important, if someone don't have knowledge of creating Digital Content then they will need support of web developer and graphic designer to create digital contents. We had added this section to train students for creating their own digital content to work comfortably market any business in effective and independent way.

• Introduction to Digital Contents
• Info graphic Content Creation using Canva Tool
• Business Responsive Website with Rich Contents using WordPress
• Social Video Creation using Filmora / Vimeo Apps

Search engines are playing vital role in digital marketing and will always help to project business in more effective way than any other digital marketing strategy. It will need the area knowledge and effective skills to plan and execute a web content marketing strategy through which you will be able to place yourself on top of searches and insights that a potential consumer might be seeking through any platform on the internet. This training will capable you serve any business to connect their consumer by means of a click, and with your web contents will takes your selling items or services to be on the top of the search engines. You will come to know reasonable knowledge, strategies and online tools to show what can convert their web contents through quality contents that could be high rated in search engines. One of the most important facets of this digital marketing course will be learning ORM that is the utilization of strategies that shape or influence the public perception of a brand on the digital environment. If it is implemented successfully the online reputation of your brand will rocket positively, this will add up to make a digital footprint. What content works? how to find and add good rank keywords in web contents? and what doesn’t, how to curate the right information for the customers/visitors is something you will be learning during this course.

Section Includes:

• - Introduction to SEM
• - What is Digital Competence of a business
• - Google Business Creation
• - Google Map , Map Citation Strategy
• - Effective Blogging, Backlinks for Web Traffic
• - Paid Search and Display Advertising using google ads
• - Website Traffic Generation Strategies
• - Website Analytics

Search engines are playing vital role in digital marketing and will always help to project business in more effective way than any other digital marketing strategy. It will need the area knowledge and effective skills to plan and execute a web content marketing strategy through which you will be able to place yourself on top of searches and insights that a potential consumer might be seeking through any platform on the internet. This training will capable you serve any business to connect their consumer by means of a click, and with your web contents will takes your selling items or services to be on the top of the search engines. You will come to know reasonable knowledge, strategies and online tools to show what can convert their web contents through quality contents that could be high rated in search engines. One of the most important facets of this digital marketing course will be learning ORM that is the utilization of strategies that shape or influence the public perception of a brand on the digital environment. If it is implemented successfully the online reputation of your brand will rocket positively, this will add up to make a digital footprint. What content works? how to find and add good rank keywords in web contents? and what doesn’t, how to curate the right information for the customers/visitors is something you will be learning during this course.

Section Includes:

• To write effective Captions, Titles, and Tag lines
• Blog writing relevant to product & business
• Formulating content for online ads and the website
• Google Search Console Management
• To learn Online SEO Tools
• Keywords Research Techniques
• How to find good ratting keywords? how to check business website ranking?
• Impact of writing effective reviews on Google and other search engines

In this section you will practically learn Online Tools to analyse website contents, website ranking, keyword analysis, and diagnose the problems what need to be fix to get high rank in search engines. It will need the area knowledge and effective skills to optimize web contents with good marketing strategy through which you will be able to place yourself on top of searches and insights that a potential consumer might be seeking through any platform on the internet. You will learn how to boost online conversions to help stand out in top of the search in marketplace and ensure the best possible Return on Investment (ROI). This all knowledge will help you to update website contents with better response and designs to attract potential visitors /customers in a meaningful manner. Web Content analysis is a biggest achievement for businesses. By the end of the Digital Marketing course from Careervision Institute Islamabad/Rawalpind, you will also have to learn usage of web analytics and convert them to a business plan to increase leads to The Business and become good digital marketing professional.

• Introduction to Online Tools
• Web Content Writing Tools
• Website Traffic Analytics Tools
• Website Ranking Checkers
• Backlink Checkers
• SEO Comparisons
• Google Search Console Management
• Keywords Research Tools

We will teach you important strategies what a business need for digital marketing. This section will introduce you devise strategies that can help your business functioning through strategic design and digital requirements. Using of different digital media tools learnt to develop and design a strategy that can work in a cohesive manner to improve the functioning of your business. How to create business models embedded in strategy is precisely what you will be learning in this module. You will learn how to seamlessly have a curated and designed conversation with your consumer which will be embedded strongly in strategy to enhance sales and influence the consumer to get onboard with whatever you are trying to sell.

• Traditional Communications
• Digital Communications and Channels
• Marketing Automation
• Budget and Resourcing
• Big Data and Traffic Analytics
• Strategy Formulation and Plan